Who benefits from automating product catalogue updates?

Manufacturers and suppliers selling through wholesalers, eCommerce platforms or retailers benefit most. Anyone currently managing product catalogue distribution manually, updating spreadsheets or emailing information to each retail partner, is likely dealing with a slow, error-prone process that automation can remove.

What problems does manual catalogue management cause?

Manual catalogue management is time-consuming and error-prone, since it typically involves rekeying data into spreadsheets or emails for each retail partner. This increases the risk of mistakes reaching retailers and slows down how quickly product information can be updated across the network.

What does automated catalogue distribution provide?

Automated catalogue distribution provides real-time, accurate product information to every retail partner, in the exact format each partner's systems need. This removes manual re-keying from the process, improves efficiency across the team, and helps build stronger, more reliable relationships with retailers over time.

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Automating your product catalogue updates

Download the Transalis report exploring the different solutions used to automate digital catalogue updates across retail supply chains.

Transalis28 March 2025Updated 23 September 2026

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How can manufacturers and suppliers automate product catalogue updates?

Manufacturers and suppliers selling through wholesalers, eCommerce platforms or retailers can automate catalogue distribution instead of manually re-keying product data for each channel. Automation ensures retailers receive accurate, current product information in the format their systems need, improving efficiency and strengthening retailer relationships.

Are you a manufacturer or supplier selling through wholesalers, eCommerce platforms, or retailers, managing product catalogue distribution?

If so, this guide is for you.

Download the guide now and simplify a complex and error-prone process.

Who should read this guide?

Ideal for manufacturers or suppliers selling through retailers.

Why download this guide?

Automated product catalogue distribution ensures manufacturers and suppliers provide retailers with up-to-date product information in a format that integrates seamlessly into their sales and stock systems.

This guide explores how automation eliminates these challenges, enabling real-time updates, improved efficiency, and stronger retailer relationships. To know to make an informed decision.

Frequently asked questions

Who benefits from automating product catalogue updates?: Manufacturers and suppliers selling through wholesalers, eCommerce platforms or retailers benefit most. Anyone currently managing product catalogue distribution manually, updating spreadsheets or emailing information to each retail partner, is likely dealing with a slow, error-prone process that automation can remove.
What problems does manual catalogue management cause?: Manual catalogue management is time-consuming and error-prone, since it typically involves rekeying data into spreadsheets or emails for each retail partner. This increases the risk of mistakes reaching retailers and slows down how quickly product information can be updated across the network.
What does automated catalogue distribution provide?: Automated catalogue distribution provides real-time, accurate product information to every retail partner, in the exact format each partner's systems need. This removes manual re-keying from the process, improves efficiency across the team, and helps build stronger, more reliable relationships with retailers over time.

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Talk to our specialised team who will work with you to find the best solution to meet your business needs and future-proof your supply chain. Book a meeting, give us a call, or email us directly.

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