Amazon Selling Partner API

Accreditations

To explain, Amazon is introducing terms and conditions that enforce strict limitations on how Personal Identifiable Information (PII data) can be processed. For Seller Central account holders, particularly those with Direct Fulfillment accounts, Amazon will only share PII data with endpoints that they have approved and can trust.

This can be very restricting for businesses and generally results in PII data only being sent to the seller directly rather than its third parties that are involved in the order fulfilment process (e.g. 3PL or EDI provider). This results in complicated manual processes to compile and communicate necessary data across the supply chain so orders received from the marketplace can be fulfilled. It can also cause significant bottlenecks for businesses that have high order volumes.

Luckily, with our verified Amazon Selling Partner status, we can integrate your Amazon Seller account directly with your business systems and fulfilment processes. Thus automating the order cycle.

For example, businesses can consolidate all order information from their various sales channels, including Amazon, automatically into their Enterprise Resource Planning (ERP) system.

Want to automate your Amazon marketplace order fulfilment? Take a look at our dedicated Amazon Selling Partner API integration service. Including a standard set of four message types. Starting from £10,000 including set-up!

Did you see our blog on: Connecting Amazon Fulfilment with Your Existing Logistics Network whilst ensuring PII compliance

Selling on Amazon gives retailers access to one of the largest eCommerce marketplaces in the world. But as order volumes grow, many businesses discover that Amazon operations quickly become more complex than expected.

Manual processes in Seller Central, strict PII data rules, and disconnected logistics systems can create operational bottlenecks that slow fulfilment and increase costs.

For UK retailers selling through Amazon Seller Central, the real challenge is not generating orders. The challenge is fulfilling those orders efficiently while staying compliant with Amazon’s data security policies.